Selected work

Systems made
for real use.

We show the thinking, structure and craft behind each engagement. Scope is described without invented metrics or inflated claims.

01 / NiagaFit

BETA TESTING

Franchise research shaped into practical decisions.

NiagaFit brings Malaysian franchise profiles, cost evidence, financing routes and planning tools into one focused product. The experience keeps uncertainty visible so users can compare options and prepare better questions before committing.

Role
Product strategy, UX/UI, web app development
Focus
Research clarity, cost planning, evidence transparency
Visit NiagaFit
niagafit.myBETA TESTING
NiagaFit

Malaysia franchise guide

Know the cost.
Understand the work.

Malaysian neighbourhood businesses represented on the NiagaFit platform

02 / Woorut

Live platform

A clearer digital home for workplace wellbeing.

Woorut turns an often abstract topic into an approachable platform for corporate teams. The work centres on service architecture, useful content and a journey that helps decision-makers understand the programme.

Role
Platform strategy, UX direction, content system
Focus
Clarity, accessibility, conversion journey
Visit Woorut View Threads
woorut.myLive platform
W

Wellbeing that fits
the working day.

Practical programmes • Human energy

03 / ASEAN Leader Today

Live publishing platform

An editorial system for a fast-moving region.

A publishing identity and content structure designed to make leadership, business and economic stories easier to scan, understand and share across LinkedIn.

Role
Editorial identity, publishing system, social production
Focus
Authority, consistency, repeatable formats
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ASEAN / LEADER / TODAYLive platform

Ideas shaping
Southeast Asia.

Leadership / Business / Regional change

04 / Rangy channels

A connected brand journal, built in public.

Rangy’s own channel system is a working laboratory for editorial planning, bilingual production, visual variation and the disciplined use of AI in content operations.

Role
Strategy, design, writing, production
Channels
LinkedIn, TikTok and Facebook
LinkedIn TikTok Facebook

05 / In production

The next system
taking shape.

Product details and outcomes stay private until the work is ready for public release.

Application / In production

Sales Consultant App

A practical application product designed around the daily flow of sales consultation work.

Rangy scope: product thinking · UX/UI · app development

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